Business LANDSCAPE Magazine Issue 10

Issue Overview

The 10th issue of Business LANDSCAPE Magazine, the Digital Transformation Edition, explores digital transformation in Iraq as an evolving and incremental process reshaping the economy, public services, and consumer behavior. This issue examines the foundations of digital transformation within the Iraqi context, highlighting both structural challenges and tangible opportunities enabled by digital solutions. The edition provides in-depth coverage of Iraq’s digital landscape in comparison with the Middle East and North Africa, drawing lessons from telecommunications infrastructure and regional digitization efforts. It also analyzes the growing impact of mobile and web applications, data utilization for decision-making, and the emergence of more efficient digital business models. Key features include case studies on digital transformation in education through the electronic university admissions system, as well as the rise of B2B services and outsourced call centers as customer-centric solutions. In addition, the issue explores shifting Iraqi consumer habits driven by e-commerce, streaming platforms, gaming, and digital payment systems, with a strong focus on financial inclusion and digital workforce development. Featuring exclusive interviews with leaders from the telecommunications and technology sectors—including the Managing Director of Visa Group in the Levant, and insights from digital entrepreneurs and experts, this edition offers a comprehensive outlook on the economic and social impact of digital transformation in Iraq.